CandyKing had recently reinvented itself with a colourful, quirky brand identity and new universe playing with the boundaries between real life and the imaginative. Furthermore, it wanted to be closer to its customers by targeting the occasions that they consume candy. Next on the to-do list was to roll out the brand on social media in Denmark. That’s why CandyKing established a new collaboration with Sunrise as its social media partner.
With our key insights into the local Danish market and CandyKing’s colourful, imaginative visual identity, we have been able to create some stand out content on Facebook and Instagram. We look forward to continuing a solid collaboration and living the sweet life!Jana Christensen, Digital & Social Media Consultant, Sunrise