Services


Brand
Transition

At Sunrise, we are experts in crafting tailored brand strategies and the roadmap to get there. We help identify opportunity gaps through comprehensive analysis of the brands’ uniqueness, the competitive landscape, and the distinct needs and preferences of different consumer segments to effectively position brands and develop impactful concepts that resonate with specific audiences, driving engagement and growth.

When to reach out

Expansion into new markets
Repositioning
Lack of differentiation
Brand merger & acquisition
Development of new brand 
Winning a new target group 

What do we do

Who to contact

Katrine Nordgaard

Partner & Head of Consulting kno@sunrise.dk

Marketing
Transition

At Sunrise, we specialize in crafting dynamic marketing strategies that propel brands forward. Our approach is rooted in the concept of inbound marketing, developing content that aligns with customer interests, needs, and preferences. These ongoing efforts are combined with strategic campaign development, creating compelling concepts and planning impactful cross-funnel campaigns, orchestrating a blend of tactics to drive results.

When to reach out

Product launch
Change in market trends 
Lack of awareness or preference 
Need for adjusted channel-mix
Performance issues 
Increased competition or new entrants

What do we do

Who to contact

Christoffer Kleding

Partner & Senior Advisor, Activation chk@sunrise.dk

Sales
Transition

At Sunrise we specialize in sales excellence and maximizing marketing potential through cutting-edge CRM & marketing technology solutions. With a particular expertise in HubSpot, we seamlessly integrate powerful tools to streamline processes, optimize customer engagement, and drive revenue growth. From crafting personalized customer journeys to leveraging data-driven insights, we empower businesses to achieve unparalleled success in today’s competitive landscape.

When to reach out

Lack of pipeline management
Digitalisation of the sales process 
New business model
Merger & acquisition
Desire for increased cross-selling
Digitalisation of the salesforce

What do we do

Who to contact

Jonathan Riis Gilmartin

Partner & Senior Advisor, Activation jrg@sunrise.dk