Sales

&

Marketing

Technology

Steffen Buhl Borgstrøm
Director, Tech & CRM
sbb@sunrise.dk



Does your sales and marketing technology support your business goals, commercial growth and scalability?

Technology that connects sales, marketing and growth

At Sunrise, we know that choosing the right technology isn’t about chasing the latest features. It’s about understanding your business, your processes — and the people who need to use it every day. That’s why we work with technology that’s stable, scalable, user-friendly, and flexible. Tools that don’t just tick boxes, but actually support your commercial goals.



We implement CRM, sales and marketing systems that strengthen the link between marketing and sales, with a focus on usability and adoption.

As HubSpot partners, we help businesses get the most out of the platform — from initial setup to integration with other commercial platforms. With the rise of AI, we guide clients in deploying AI agents inside HubSpot to automate workflows, improve lead handling, and boost efficiency.



We also build business-critical websites that do more than look good — they support your funnel, enable your partneres, amplify your brand story, and are built to scale.

We are certified

Hubspot platinium Solution partner
As a HubSpot Platinum Solutions Partner, we’ve certified and have successfully implemented over 100 solutions, demonstrating our commitment to excellence and deep expertise in the platform




100+ solutions

We help businesses implement the right sales and marketing technology into their organisation

CRM, sales and marketing setup

01
Clarify what the system should achieve for your sales team, marketing efforts and overall business
02
Shape a user-friendly interface tailored to how your sales 
and marketing 
teams work
03
Customize the system to fit your workflows and scale with your growth

Website

01
Clarify what the website should achieve, how it will be used and which KPIs 
define success
02
Structure and design the site based on your user journey, business goals and brand identity.
03
Translate design and functionality into a scalable, high-performing site.

CRM, sales and marketing setup

Funnel ideation & development

Define and structure the stages that move leads from initial contact to close.

Workflow automations

Automate repetitive tasks to save time and ensure consistency.

Email marketing templates

Create branded, high-performing templates for scalable outreach.

Data migration & integration

Move and connect your data securely across platforms and systems.

AI agent implementation

Deploy AI tools to qualify leads, automate replies and boost efficiency.

Change management

Ensure adoption with training, communication and team alignment.

Website

Performance analysis

Measure speed, engagement and conversion to optimize performance.

Sitemap & UX

Plan structure and flows based on user needs and business goals.

Digital design system

Create reusable design elements for consistency and scalability.

Design

Apply a polished, on-brand look that elevates the website experience.

Programming

Code fast, functional and scalable websites across all devices.

Training

Equip your team to manage, update and use the website with confidence.


How we create business-led, scaleable and easy-to-use sales and marketing technology

Research and workshops

Together with our clients, we explore commercial goals and workflows through research and workshops. This shared understanding helps us design, select and develop tools that are easy to use, support scale and are the right fit for how the business works.


User-centric solutions

Good technology only works when people actually use it. With a focus on real user behavior and intuitive design, our UX designers go beyond basic functionality to create tools that feel natural, simple and built for everyday use.


Well-tried technology

As HubSpot Certified Platinum Partners, we work with tried and tested technology that turns data into a driver for better decisions and stronger results. And in addition to onboarding our clients to the tech, we also help them identify AI solutions that can help them create real business impact.


Explore selected cases of how we have helped clients with sales & marketing technology

Get in touch with our experts in Sales & Marketing Technology

Profile image of Steffen Buhl Borgstrøm

Steffen Buhl Borgstrøm

Director, Tech & CRM
sbb@sunrise.dk
+45 23 70 50 90 

Jonathan Riis Gilmartin

Partner, CRM & Activation
jrg@sunrise.dk
+45 51 93 21 32  

Christina Pearl Heldt Hamø

Senior, AI Adoption and System Designer
chh@sunrise.dk
+45 51 91 26 20 

Mads Munk Pedersen

Senior Consultant, CRM & Activation
mmp@sunrise.dk
+ 45 22 27 95 17