Sales

&

Marketing

Technology

Steffen Buhl Borgstrøm
Director, Tech & CRM
sbb@sunrise.dk




Does your Sales and Marketing technology support your business goals, commercial growth and scalability?

Technology that connects sales, marketing and growth

At Sunrise, we know that choosing the right technology isn’t about chasing the latest features. It’s about understanding your business, your processes — and the people who need to use it every day. That’s why we work with technology that’s stable, scalable, user-friendly, and flexible. Tools that don’t just tick boxes, but actually support your commercial goals.



We implement CRM, sales and marketing systems that strengthen the link between marketing and sales, with a focus on usability and adoption.

As HubSpot partners, we help businesses get the most out of the platform — from initial setup to integration with other commercial platforms. With the rise of AI, we guide clients in deploying AI agents inside HubSpot to automate workflows, improve lead handling, and boost efficiency.



We also build business-critical websites that do more than look good — they support your funnel, enable your partneres, amplify your brand story, and are built to scale.

We are certified

Hubspot platinium Solution partner
As a HubSpot Platinum Solutions Partner, we’ve certified and have successfully implemented over 100 solutions, demonstrating our commitment to excellence and deep expertise in the platform




100+ solutions

We help businesses implement the right sales and marketing technology into their organisation

CRM, sales and marketing setup

01
Clarifying what the system should achieve — for your business, sales team, and marketing efforts.
02
Shape a user-friendly interface tailored to how your sales and marketing teams actually work.
03
Customize the system to fit your workflows and scale with your growth.

Website

01
Clarifying what should the website achieve, how is it used, and which KPIs define success?
02
Structure and design are shaped by the user journey. buisnesss goals, and your brand identity.
03
Design and functionality are turned into a scalable, high-performing site.

CRM, sales and marketing setup

Funnel ideation & development

Define and structure stages that move leads from contact to close.

Workflow automations

Automate repetitive tasks to save time and ensure consistency.

Email marketing templates

Create branded, high-performing templates for scalable outreach.

Data migration & integration

Move and connect your data securely across platforms and systems.

AI agent implementation

Deploy AI tools to qualify leads, automate replies, and boost efficiency.

Change management

Ensure adoption with training, communication, and team alignment.

Website

Performance analysis

Measure speed, engagement, and conversion to optimize performance.

Sitemap & UX

Plan structure and flows based on user needs and business goals.

Digital design system

Create reusable design elements for consistency and scalability.

Design

Apply a polished, on-brand look that elevates the website experience.

Programming

Code fast, functional and scalable website across all devices

Training

Equip your team to manage, update, and use the website with confidence.


How do we create business-led, scalable and easy to use Sales and Marketing technology

Research and workshops

Together with our clients, we explore commercial goals and workflows through research and workshops. This shared understanding helps us design, select and develop the right tools that supports scale, is easy to use, and truly fits the way the business works—ensuring tools become enablers, not obstacles.


User-centric solutions

Good technology only works when people actually use it. That’s why our UX designers and well-known conventions play a essential role in shaping every solution. With a focus on real user behavior and intuitive design, we go beyond functionality. We are creating tools that feel natural, simple, and built for everyday use.


Well-tried technology

Our foundation is strong: we work with technology that’s proven, scalable, and ready to deliver. As HubSpot Certified Platinum Partners, we help businesses connect sales, marketing, and customer success—while turning data into a driver for better decisions and stronger results. We also guide our clients on getting started and in identifying the right AI solutions where they create real business impact.


See how we helped our clients with Sales & Marketing Technology

Get in touch with our experts in Sales & Marketing Technology

Profile image of Steffen Buhl Borgstrøm

Steffen Buhl Borgstrøm

Director, Tech & CRM
sbb@sunrise.dk
+45 23 70 50 90 

Jonathan Riis Gilmartin

Partner, CRM & Activation
jrg@sunrise.dk
+45 51 93 21 32  

Christina Pearl Heldt Hamø

Senior, AI Adoption and System Designer
chh@sunrise.dk
+45 51 91 26 20 

Mads Munk Pedersen

Senior Consultant, CRM & Activation
mmp@sunrise.dk
+ 45 22 27 95 17