Global wine company chooses Sunrise as its new strategic and creative agency in Denmark

Concha y Toro is the largest producer of wines from Latin America, one of the global market leaders within the winery industry and as of 2020 a new client here at Sunrise.


In December Concha y Toro’s global team decided to partner with Sunrise for its strategic and creative marketing initiatives in Denmark.

Starting in January, Sunrise and Concha y Toro will together communicate the three wine brands, Casillero del Diablo, Trivento and 1000 Stories in Denmark in a new and unique way that resonates with Danish audience – mainly on digital platforms including social media.


“We’re excited to be working with Concha y Toro’s global team. Not only do they have a great history and house several well-known wine brands, they are also ambitious, digitally curious and want to take the next step with their marketing initiatives”, says Christoffer Kleding, Head of Social Media & Digital Transformation, who continues,

“From the very first meeting we had great chemistry and a mutual strategic agreement to be digitally driven and focus on both short-term and long-term goals. We look forward to working closely together with Concha y Toro and to creating communication that matters for Danish audiences, leading to a strong commercial effect on behalf of all three brands.”

Interested in hearing our thoughts on digital strategy?

Portrætbillede af Christoffer Kleding

Christoffer Kleding

Head of Social Media & Digital Transformation

Privacy Policy at Sunrise


We are aware of how we treat your personal data as well as the use of cookies. We use it to provide the best service for you. Your personal data will only be used to the extent necessary and deleted after use or maximum 6 months. Cookies on this site are primarily used for traffic measurement and optimization of content.
If you use this page, you agree to the use of our privacy policy. Read more about our privacy policy.