The only thing that really matters

We create effective advertising and marketing strategies
through insight-based strategy, a strong, meaningful, creative execution
and efficient project management.


Sunrise was established in 1995. We are an internationally orientated full-service agency with strong Danish roots, run by its four working partners. We have more than 35 strategic, creative and digital employees always pushing boundaries while keeping both feet on the ground. We are independent. No sleeping partners – and no American, French or British owners. In effect this means that WE initiate everything WE do – and all clients, cases and resources we have, are of our own merit. This results in a drive that permeates the agency. A drive, that in the end comes to the benefit of our clients.

Our philosophy

We have a profound Respect for Effect®. It is a thought that runs so deep with us, that we have registered it as a trademark. However, creating effect does not come from following a recipe. It takes a strong will to think independently and the courage to challenge the status quo. This is how we face all our tasks – with the sole purpose of creating optimal results.

Our work

Across industries and across media platforms, we help our clients convey their messages in the modern, complex information society – building awareness, selling products and changing behavior. Regardless of whether the target group consists of consumers, thought leaders, business or their employees.

It is a sincere interest in the individual task that drives and motivates us.

We strive for maximum effect through a combination of thorough analysis, insightful strategy, efficient and empathic process management and creative executions with thought and nerve.

In other words, our clients should expect ambitious consultancy, executed through the communications channels that make most sense in the individual case and carried out in partnership with competent, accommodating people.

Additional information

We are one of the most successful agencies in the Advertising Effectiveness Awards. We are also an official, certified Google partner. In 2014, we won the Company of the Year award in Frederiksberg as a result of, e.g. our economic growth, quality, personnel policy and our unique architectonic/artistic demeanour. We are based in the Nørrebro district of Copenhagen in a completely renovated, old factory building that is more reminiscent of New York than suburban Denmark.


The bedrock of any successful marketing campaign. We have extensive experience within all industries and with us you get seasoned consultants and relevant effective processes – from B2B to B2C. We can handle any type of assignment: from overall branding to day-to-day marketing, from public communication for humanitarian NGOs and from attitude engineering to hardcore sales.

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The cornerstone in more or less all communication, regardless of whether it involves product marketing, value driven communication, design development or brand platforms. We have in-depth expertise in concept development processes in all fields and we involve our clients and their stakeholders extensively at every stage – from the initial analysis to the development of scenarios, to testing and final development of the finished concept.

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Market communication continues to be one of the agency's core competencies. Expect dynamic sparring and effective, creative solutions. We can provide anything: from simple solutions to 360 degree recommendations covering all channels of communication.

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Sunrise is a full service, digital agency with in-house experts in the fields of IA/UX, front-end and back-end development and project management. Our portfolio contains everything from dynamic display banners, apps, e-commerce solutions as well as corporate websites for national and international clients.

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At Sunrise we are experts in all forms of design assignments. We develop graphic designs, logo designs, corporate identity, visual designs, and product and packaging designs.

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Dialogue marketing, CRM and 1:1 communications require special strategic, creative and project management competences. In addition to strategy development for dialogue marketing programmes, Sunrise will manage everything from content development and practical implementation to overall system management.

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Our experienced SoMe experts provide consultancy on- and assist with everything from business-oriented SoMe-strategy development to content strategies, detailed content plans and advertising. We help you turn social media into engagement, loyalty and real business.

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We are a certified Google Partner – and our search-teams are experts in both SEO and SEM. Through these disciplines we help our clients increase relevant website traffic and thus increase conversion rates, irrespective of whether this is in terms of calls, increased sales, sign-ups etc.

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Portrætbillede af Simon Hertz

Simon Hertz

CEO & Co-owner

+45 22 70 77 10

Portrætbillede af Lars Egtoft

Lars Egtoft

CFO & Co-owner

+45 23 20 00 23

Portrætbillede af Mikkel Heideby

Mikkel Heideby

CCO & Co-owner

+45 20 25 30 05

Privacy Policy at Sunrise


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