When to partner up with the Commercial Transition Agency?
At some point, all companies face changes that require a special course of action. That might be a product launch, growth plans, increased competition, a merger, entry into new markets or perhaps just a drop in sales with no accountable explanation. So what should be done? Where’s the best place to start? And how many resources should be invested to emerge stronger on the other side? Changes like this all have one thing in common: they are a good time to bring in a fresh pair of eyes.

Why are we called Sunrise?
The sun rises. A fresh start. A new beginning each day. Full of ideas and a renewed energy and belief that today is going to be even better than yesterday. A sunrise brings the light, takes away the darkness and delivers new opportunities. A sunrise is full of optimism, high spirits and good energy. And that’s what we bring to our clients.

What characterises our clients?
For over 20 years, we’ve specialised in advising ambitious companies driven by growth. These companies might not be the largest in the market in terms of size or marketing budget, but they have the ambition and desire to make a difference. That’s why they need advice from a senior team that can help them deliver on their ambitions while keeping both feet firmly planted on the ground. In other words, our clients are companies in need of an agency that masters the best of a consultancy and an advertising agency.

How do we work?
We don’t have shelves full of ready-to-implement strategies. We carefully listen to our clients and match our teams to their needs. If the project scope changes, we change the configuration.

Meet the Commercial Transition Team